As more and more dairy farms are adopting electronic monitoring technologies it is evident that the use of sensor-driven data goes well beyond activity monitoring, rumination monitoring and/or milk measurement - it is profoundly changing the way farmers understand their cows.

The result is a coherent management approach that is focused on optimizing the profitability of the individual cow, improved cow welfare, significantly more efficient use of resource and an improvement in farmer quality of life. 

Profitable Milk, Made Simple Video
Profitable Milk

There are five major areas where dairy farms benefit from animal activity and rumination monitoring technologies: reproduction, health, nutrition, cow comfort, and labor.

1. Reproduction - Improve heat detection and optimal insemination timing while minimizing interruptions to cow routines.
2. Health - Early detection and interventions for sick cows and the ability to track the effect of treatments.
3. Nutrition - Group and herd level rumination and eating time, in-group rumination consistency monitoring.
4. Cow Comfort - Vital information, in real time, without having to interrupt cow routines.
5. Labor - Consistent and objective cow status eliminates the variability of manual processes. 

In our effort to educate the dairy industry about SCR, we launched a blog. Profitable Milk ( is the place where dairy farms owners, dairy consultants and dairy industry professionals can find useful information, advice, insights, and resources to help them better understand the positive impact of animal monitoring technologies.


Make a more profitable herd - SCR Detailer

SCR Staff Guide





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Click here to download PDF map.


Jesse Odom - Northwest Sales Manager -
Sena Pereira - West Sales Manager -
Travis Towns - Midwest Sales Manager -
Randy Tapia - West Central Sales Manager -
Don Gilberg - Great Lakes Sales Manager -
Dennis Dynneson - Director of Sales/Southeast Sales Manager -
Steve Pavelski - Northeast Sales Manager -
Dennis Dynneson - Mexico Country Manager -
Haim Fleminger - Director of Business Development/Canada Support -


Glenn Fischer - President Allflex North America -
Haim Fleminger - Director of Business Development/Canada Support -
Dennis Dynneson - Director of Sales/Southeast Sales Manager -
Brandt Kreuscher - Dairy Business Manager -
Tracy Jennings - Animal Research -
Tom Breunig - VP Global Accounts & Business Development -


Pamala Goecks - Customer Service Manager -
Josh Richter - Warehouse Manager -
Teresa Rhue - Office Administrator -
Erica Tessmann - Marketing and Communications Lead -
Carl Makuch - Controller -


Jerry Slattery - Integrational Manager -
Nir Arad - Senior Product Application Specialist -
Jennifer Raboine - Training Coordinator -
Gary Bradfield - Application Specialist -
Zef Martinho - Application Specialist -
Kelsey DeBoer - Technology Implementation Specialist -

SCR by Allflex
3408 McAllens Way Madison, WI 53718 USA
Tel: (608) 237-3170 Fax: (608) 237-3173

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